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Business Owners

Boosting Profit by Understanding Consumer Behavior

Boost Your Profit by Understanding Consumer Behavior

By Erin Cruz | March 30, 2022

Consumer behavior has drastically changed since the onset of the pandemic. Adapting to these shifts is important in not only sustaining a business but more so, boosting profits. For one, […]

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4 Leadership Books That Can Hyper-Scale Your Business Forward

By Erin Cruz | February 23, 2022

“Not all readers are leaders, but all leaders are readers.” — Harry S Truman Do you agree with that statement? We do. We believe that business leaders benefit so much from […]

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How to Effectively Turn Your Existing Clients Into Advocates

How to Effectively Turn Your Existing Clients Into Advocates

By Erin Cruz | December 10, 2021

An existing client who’s advocating for you can be more powerful than any ad on social media, a massive billboard in Times Square, or a 30-second long commercial during a […]

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Effective Time-Management Tips for Business Leaders

Effective Time Management Tips for Business Leaders

By Erin Cruz | November 10, 2021

Time, as they say, is the most expensive currency. It’s something we can’t get more of, and no matter how much business leaders want it, lost time is gone forever. […]

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Stop Helicopter Management

How to Stop Helicopter Management from Ruining Your Business

By Erin Cruz | October 21, 2021

We can now print full-sized homes, use AR for surgeries, tap into predictive analytics to find the best employees, and yet some managers still use the industrial age type of […]

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The One Thing That Can Make Your Business Great

The One Thing That Can Make Your Business Great

By Erin Cruz | August 17, 2021

Have you ever wondered why some businesses reach a level of greatness and why others don’t? Is it sheer, dumb luck? Right timing? Great leaders? A perfect product-market fit? A […]

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